The value of the direct selling industry in Malaysia was RM6.6 billion in 2005. The prospect for this industry is promising, with a 24.3% annual growth. The most popular mode of the direct selling business is the multi-level marketing, with most companies dealing in herbal products and health supplements. (Source: Direct Selling Conference 2007).
The World Federation of Direct Selling Associations (WFDSA) currently ranks Malaysia as the 11th largest direct selling market in the world. (Source: Ministry of Domestic Trade & Consumer Affairs)
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